Calm, clear and careful. Practice areas, people and a short way to ask for help.
People looking for a lawyer are usually having a bad week. The site should be calm, say plainly what each practice area covers, show the lawyers and make the first contact easy without asking for more than it needs.
Four things this kind of site gets right
Practice areas, one page each
What the area covers, who it is for, what to bring to the first call. Each page is written for that area.
The people
A page for each attorney with their background, supplied by them and approved by them.
A careful intake form
Name, phone and a short description. No case details, and a notice, in wording your attorneys supply, that sending a form does not start a client relationship.
Accessibility that is not optional
Clients with disabilities are clients. Every page is built and tested to WCAG 2.1 AA.
